Massivit : Add a fun dimension to your events

How a human-sized 3D printed Coca Cola bottle stole the show

Opening Coca Cola’s new Startup Facilitator in style

“Bridge by Coca Cola”, a startup accelerator program run by

Coca Cola, was about to launch its chic new facilities in the

trendy Rothschild Boulevard in downtown Tel Aviv, and the

second year of its program.

To celebrate the opening of the new facility, a high-profile

event was organized for program members, Coca Cola

managers from Turkey and the US headquarters, as well as

leaders from the investment, technology and financial

community. The event organizers were looking for some cool

design elements to reflect the young urban style of the new


We need a cool 3D solution – and we need it fast!

Just two weeks before the event, Massivit was approached by

the organizers to create some 3D elements that would both

serve the event party, and be incorporated later as a

permanent fixture within the Bridge’s interior space.

Following a meeting between the Massivit team, its customer

E.S. Digital, and Coca Cola’s interior designers, the decision was

made to create a wall decoration comprising 3D printed Coca

Cola bottle caps in different sizes and colors, and finished with a

letter to spell: “The Bridge”.

Additionally, a 3D printed, super-size bottle of coke was

commissioned to serve as an eye catcher for visitors at the

entrance to the building.

Massivit 1800 does the job in just a few hours!

The objects were printed on the Massivit 1800. It took only 4

hours to print the super-size coke bottle and about 5 hours to

print all nine bottle caps.

E.S. Digital, a recent convert to the wonders of 3D Printing,

handled also the finishing work: the bottle was painted Coke

red, with Bridge’s logo applied using a white paint layer. The

bottle caps were painted on the sides, black, red and white, and

the bottle cap faces were finished with self-adhesive vinyl.